Anita Jaynes

Introduction:

Anita Jaynes champions businesses and charities across Bath & Somerset, Swindon & Wiltshire, and the wider South West through her online and print news publication, The Business Exchange. Since founding the publication in 2013, Anita has expanded its support for the local business community from press coverage to also include awards programmes, focused networking initiatives, and platforms that celebrate and connect organisations across both regions.

As the only dedicated business-to-business magazine serving Bath & Somerset and Swindon & Wiltshire, The Business Exchange has become a vocal supporter of local enterprise for more than a decade. Anita is increasingly invited to speak about her experience of founding, running and growing a regional publication that fosters collaboration, champions success stories, and strengthens the economic ecosystem of the area.

Expertise & Impact:

As a qualified media expert with more than 20 years’ experience working in media and communications in the region, Anita has an in-depth understanding of the changing needs of the local business community. She has her eyes firmly fixed on continuously evolving The Business Exchange to reflect the dynamic nature of modern business growth and promotion, so that its support is truly collaborative. Her forward-thinking approach is informed by her breadth of experience in publishing, broadcast radio, marketing and journalism; and her mission of making a real difference to Bath & Somerset and Swindon & Wiltshire businesses stems from a genuine drive to see the regional community and its people thrive, making her an engaging speaker whose enthusiasm about and care for the audience with which she is connecting shines through.

Speaking Style:

Anita delivers engaging and energetic presentations that stem from a desire to educate, inform and support; and a genuine interest in the very human stories behind the businesses and charities that form the local community. She is particularly well-suited to leading and facilitating panel discussions; speaking to women-in-business seminars; and discussing topics such as business resilience, building meaningful connections, and media in the modern era.

Signature Topics:

  • Building regional business ecosystems;
  • The power of meaningful connections;
  • Media in the modern era;
  • Championing regional innovation;
  • Women in business leadership;
  • Resilience in business and life.

Perfect For:

  • Corporate events,
  • Panel discussions,
  • Business expos,
  • Business and/or media conference keynotes.

Career Highlights:

Anita has won three International Stevie Awards for women in business (2025); and was named as one of the UK’s Most Inspirational Female Entrepreneurs (2022).

Key Message:

“Success in business is about building genuine, meaningful relationships for the long term, and caring about the growth and evolution of the business community as a whole.”

Impact Story:

“Anita was a great chair of a panel I was on at the Bath BID Business Conference in 2025. A very enjoyable, lively and fun experience for all concerned.”