Fiona Scott

Media Expert, Award-Winning TV Producer & PR Consultant

Introduction:

Fiona Scott brings over 37 years of media expertise to organisations seeking authentic storytelling and a powerful media presence. From researching and producing award-winning television series to founding a successful PR consultancy, she transforms complex media landscapes into clear, actionable strategies. Recently named among the top five PR consultants in the UK, her no-nonsense approach cuts through industry jargon to deliver real results for businesses of all sizes.
 

Expertise & Impact:

Known for her direct, BS-free approach to media relations, Fiona combines journalistic insight with practical PR strategies. Her work spans from being a researcher and producer for West Eye View to series producer for shows like The Bargain Hunters, Beat The Dealer, and The West This Week. She has guided Dragons’ Den entrepreneurs through their media journeys. Her unique perspective as both a working journalist and PR consultant gives her unparalleled insight into what makes stories truly newsworthy.

Speaking Style:

Fiona delivers engaging, practical presentations that blend real-world media experience with actionable PR strategies. Her approach combines compelling storytelling from her extensive broadcast career with concrete techniques for media success, making complex PR concepts accessible and implementable for any organisation.

Signature Topics:

  • PR Not BS: Cutting Through Media Myths for Real Results
  • Crisis Management: Protecting Your Reputation When It Matters Most
  • Media Mastery: What Journalists Really Want from Your Story
  • Video Power: Leveraging Visual Storytelling for Business Success
  • Success for Micro and Small Business Entrepreneurs: Navigating Media Challenges
  • Behind the Headlines: Life in Television and Newspapers

Areas of Expertise:

  • Media Relations Strategy
  • Crisis Communication
  • Video Production and Direction
  • PR Training and Workshops
  • Content Strategy Development
  • Corporate Storytelling
  • Business Growth Consulting

Perfect For:

  • Business Growth Conferences
  • PR and Marketing Summits
  • Entrepreneurship Events
  • Media Industry Workshops
  • Small Business Forums
  • Corporate Communication Training

Career Highlights:

  • Named among the Top 5 PR advisers for SMEs in the UK
  • Winner, Best Regional Television Feature, British Asian Media Awards
  • Researcher and Producer for West Eye View
  • Series Producer for multiple television shows
  • Worked with four Dragons’ Den funded entrepreneurs
  • Founded a successful PR consultancy in 2008
  • Extensive portfolio including The One Show and Flog It!

Key Message:

“Great PR isn’t about buzz or lead magnets – it’s about authentic stories that connect with the right audience through the right channels.”

Impact Story:

“I made the best decision ever to attend an amazing life-changing course run by the equally amazing Fiona Scott. Since then it’s been an absolute media roller coaster with features in Woman, Woman’s Own, Pick Me Up, Moneywise and Take a Break magazine. My profile has grown in a way I could only have dreamed of!”
– Jane Hawkes