Positive Outcomes in 2024

Coming to the end of the year, I want to share both the good and the bad of this year.  We all have ups and downs, and they vary from year to year. I think it’s important to honest too and not only share the good outcomes. We need to be authentic in our businesses.

How has your year been?

I’m going to start with the good things that have happened during 2024.

5 good things that happened in 2024:

In business:

1. This year has been one of my best years ever in terms of turnover – 6 figures! I’m very proud to have reached that and hope to maintain the same figure in 2025.  You notice I say turnover – as much as I have coming in, I also have to pay out. I have a number of freelancers that support my work, so I have to pay them for their input to my business too.
2. I’m very pleased to be onboarding some brilliant new clients as well as continuing to work with established ones – some of whom I’ve worked with for several years.  I love the mix of having retained clients who I have got to know and enjoy working with long term and then also the buzz of working with someone new and planning with them to work my PR magic in whatever way works best for their business.
3. Back in July, I worked on the Athelstan project in Malmesbury – The Big Athelstan Dig.  
   As someone who studied and loves history, being involved in this event was amazing. The event spread over 24 days, including 4 weekends full of events. There were more than 100 local businesses and community organisations involved too.
   I volunteered to be involved in the actual big dig, where there were local and professional archaeologists ‘digging’ for Anglo-Saxon artefacts. It was brilliant!
4. My client Chris Hunt Skelley MBE won the bronze medal in judo at the Paris 2024 Paralympics. Working with both Chris and his wife, Louise Hunt Skelley PLY, a former wheelchair tennis player has been wonderful.  Not only are they my clients, but now, also friends.
   After his victory, Louise, who was in Paris commentating on wheelchair tennis, was asked by Channel 4 to interview her husband. It was an incredibly emotional moment for them, but also for me, who was watching on my TV back in blighty.  (You’ll hear more about that in my next blog).

Family:

5. This has been an amazing year for my family members. My eldest daughter, Sammie received her postgrad certificate for teaching.  My middle daughter, Georgia is off to London to pursue her dreams of working in the theatre. David my youngest is the Director of acting at Sundial Theatre, Cirencester College and to top that, he has just been offered a place at PPA Academy in Guildford to study acting and musical theatre.
   My stepdaughter, Lauren joined my business in January, making Scott Media a true family business.
   And to top it all, my sister, Dr Ali Bune was winner of the Royal Society of Biology’s School Biology Teacher of the Year Award 2024.  This is an award that recognises the UK’s leading secondary school biology teachers.